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Ross releases 2017 Catalog

September 15, 2016

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MONTROSE, Colorado -- On the heels of a successful summer season, Ross Reels has released their 2017 Catalog. Highlights included the award-winning Colorado LT, the Animas S and a much anticipated new product, the Evolution R. "We're very happy with our complete line-up, and particularly satisfied that almost 100% of our reels are new product - all released in just a over a year," said Jeff Patterson, EVP and Dir. of Sales.

Evolution R in Platinum

The Evolution R headlines the new line-up.  "This may be the best product we've produced in a long time, and that's saying something," added Patterson. The "R" series has been a secretive project for nearly 18 months at the Colorado factory, with product testing going on for a majority of that time. A painstaking sourcing of exotic materials and advanced machining methods make the "R" an angler's dream. Look for the Evolution R to hit Dealer shelves this coming April.

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For more information, Contact:

Jeff Patterson, EVP, Sales

970.249.0606, ext 26 | jeff@abelreels.com